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Fall planning is in its busiest month by March. Fashion retailers like Urban Outfitters will be planning their important Back to School assortments. This is a great time to schedule a product launch as consumers start shopping more at the beginning of a new season.
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March is also a key month for Fall promotional planning. Ulta has their biannual 21 Days of Beauty where they offer daily deals of 50% off products and Sephora has their version called the Oh Snap! Sale. Submissions should be ready by March if you are selling in these retailers.