Vichida Vongvanij is the Director of Agency at Landing International, where she leads high-impact beauty campaigns at the intersection of strategy, creativity, and global brand collaboration. She oversees flagship programs like K-Beauty Summer School, Landing’s original documentary series, and content initiatives for ULTA Beauty. With a strong background in campaign production, creative strategy, and brand marketing partnerships, Vichida bridges East and West through compelling storytelling and results-driven execution.
Vichida was obsessed with Barbies as a kid and loved to update their look with makeup.